ilabb x Sony:

At ilabb we were constantly developing our creative process to ensure we were designing interesting and tasty products for our ilabb family. Our design process had always been a collaborative effort and the ilabb x Sony collab took this to another level. We teamed up with the electronics powerhouse Sony to create something special. It is a collaborative process where sound waves from three of Sony’s EXTRA BASS High-Power speakers create patterns for a tee shirt.

Creative Director, Project Manager, Lead Product Designer, Experiment Designer and Creator, Photographer, Videographer, Graphic Design, Post Production.

ilabb x SONY-112.jpg
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Pattern 1 (used on tee).jpg
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